UX
A website redesign enhances the user experience by optimising navigation, design, and responsiveness. This leads to increased engagement and conversions.
VISUAL HIERARCHY
Utilised principles of visual design, such as contrast, colour, and size, to establish a clear visual hierarchy on each webpage.
CONSISTENCY & BRANDING
Developed a style guide that outlined the visual elements, including colours, typography, and imagery, to maintain consistency throughout the website.
IMAGERY SELECTION
The graphics and images chosen were not only visually captivating but also relevant and relatable to the target audience.
Enhancing Satisfaction &Usability
UX
A website redesign enhances the user experience by optimising navigation, design, and responsiveness. This leads to increased engagement and conversions.
VISUAL HIERARCHY
Utilised principles of visual design, such as contrast, colour, and size, to establish a clear visual hierarchy on each webpage.
CONSISTENCY & BRANDING
Developed a style guide that outlined the visual elements, including colours, typography, and imagery, to maintain consistency throughout the website.
IMAGERY SELECTION
The graphics and images chosen were not only visually captivating but also relevant and relatable to the target audience.
Enhancing Satisfaction & Usability
User Experience Design
Create an intuitive and seamless experience for visitors, guiding them through the home renovation process.
Clear and Consistent Navigation
Ensure easy navigation and information accessibility to assist users in finding the desired services and information.
Responsive Design
Develop a website that performs flawlessly across various devices and screen sizes, allowing users to access it from anywhere.
Visual Hierarchy
Implement a visually appealing design that emphasises important elements and guides users' attention effectively.
Readability
Enhance the legibility of content by using appropriate typography, font sizes, and contrast.
Consistency and Branding
Establish a consistent visual style aligned with Axcom's brand identity to foster recognition and trust.
Loading and Response Times
Optimise website performance to minimise loading times and deliver a smooth browsing experience.
Usable Forms
Design forms that are user-friendly, making it easy for customers to request services and submit inquiries.
CTA
Call-to-action buttons, and responsive design will enhance the overall user experience.
VISUAL STORYTELLING
Utilised graphics and imagery to tell a visual story that resonated with website's target audience
RESPONSIVE
Utilised responsive design techniques to ensure that the website layout and elements adapt seamlessly to different screen sizes and resolutions.
BALANCE & COMPOSITION
The graphic design elements were strategically placed within the website layout to achieve a sense of balance and visual harmony.
UX/UI Design
Conducted extensive user research to understand user behaviours and preferences, resulting in a user-centric design approach.
Website Development with WordPress CMS
Leveraged the power of WordPress to build a robust and flexible website, enabling easy content management.
Branding with Logo Design
Created a unique and memorable logo that aligned with Axcom's brand identity.
Custom Website Design
Crafted a visually appealing website design with a clear visual hierarchy and consistent branding elements.
Premium Plugins
Integrated premium plugins to enhance functionality, security, and performance of the website.
Graphic Design
Employed captivating graphics and imagery to enrich the visual experience and engage users.
Content Creation
Developed compelling and informative content across the website, ensuring readability and engagement.
User Experience
The redesigned website delivered an intuitive and user-friendly experience, facilitating easy navigation and guiding visitors through the home renovation process.
Improved Visual Hierarchy
The revamped design employed clear visual cues to prioritise important information and guide users' attention effectively.
Enhanced Loading Times
Optimisations implemented by Pumpkin Graphics resulted in faster loading and response times, reducing user frustration.
Streamlined Forms
Usability enhancements made to the forms simplified the inquiry process, leading to an increase in customer engagement.
Consistent Branding
The new website showcased Axcom's brand identity consistently, strengthening brand recognition and trust.